Sales Articles - Sales And Publishing

Sales Articles News Headlines

How to add value that your prospects/customers can appreciate.
Here is a Meisenheimerism - if you can't quantify the value there is no value. After reading this I hope you have a new definition of Value in mind. It's got to be in your mind before you can transfer it to the customer's mind.

You need a clearly defined mission to be successful!
To get anything significant accomplished, you must work hard, possess energy, and demonstrate drive. But to truly influence others, you also need a mission. It isn't enough just to come up with a "mission statement" that merely sounds good or looks sharp

Make Sure Your Price Is Right
Dan Kennedy is an author, speaker, and an extraordinary marketer. Every month I get two of his newsletters. Something caught my eye, in this month's issue, that I wanted to share with you.

How Much Does It Cost?
Don't you just hate hearing this question? I know I used to but now I almost enjoy hearing it because I'm prepared to deal with it. And after reading and digesting this lesson so will you.

"The Strangest Secret"
In 1957, Earl Nightingale, speaker, author and cofounder of the Nightingale-Conant Corporation, recorded his classic motivational record "The Strangest Secret." "The Strangest Secret" sold over one million copies and made history in the recording ind

Harnessing the Power of Repetition
I was recently visiting with a client who was looking for a way to boost response with longer sales letters. She had done a good job of getting the reader's attention, creating a compelling offer and asking for the sale. But she asked, 'I've done all I

Selling to the Four Temperament Styles
Have you ever wondered why you seem to hit it off right away with some customers, while with others it's more like oil and water? That's because we respond intuitively to the natural chemistry, or lack there of, between temperament styles.

Entrepreneurial Holiday Guilt
Guilt, guilt, guilt. Guilt is a terrible feeling and is often self-inflicted by female entrepreneurs, especially during the holidays. Most people who work for themselves say they chose to do so because they wanted to "control their time." People who v

Forget Quotes Do Proposals
Consider first things first. I hope you are not doing quotes. I hope you’re not using those run-of-the-mill quotation forms. Doing quotes makes me itch. From this point on forget about doing quotes and start doing value-packed proposals.

WHY PROSPECTS ABUSE SALESPEOPLE
First, you build rapport using small talk: "How's the weather? "How about them Yankees? "You went Penn State... so did I!"Then you "Make A Presentation". You tell the prospect about all the great features and benefits of your product, and why h

How To Fill Up A Notebook With Effective Sales Tips
Where does your inspiration come from? Where do your new selling ideas, creative selling techniques, and no-brainer selling tips come from? What say you, "You have better things to think and worry about." I hope you're not thinking like that. Good in